This program is built for senior marketers who lead, decide, and scale. Ideal for CMOs, Marketing Directors, Heads of Brand, and agency leaders, it’s designed for those ready to move past experimentation and into operational excellence.

Whether you’re scaling a global influencer program, rethinking your internal structure, or aligning creator strategy with business goals, this training delivers the systems, tools, and insights to lead with authority.

This is not a beginner’s course. It’s a high-level, executive training built to make you the most informed, strategic voice in the room on influencer marketing.

This executive-level training is designed to equip CMOs and senior marketers with a complete, future-ready influencer marketing system. Key outcomes include:

- Master Creator Collaboration: Learn to build scalable, strategic frameworks for high-performing partnerships.
- Influencer Marketing That Scales: Integrate creators into long-term brand strategy—not just isolated campaigns.
- Exclusive Creator Insight: Get direct input from leading creators on what drives authentic, high-impact results.
- Prove & Maximise ROI: Gain tools to measure real business outcomes, protect brand safety, and navigate legal risks.
- Future-Proof Your Strategy: Stay ahead of shifts in AI, social commerce, and the evolving creator economy.
- Build High-Performing Teams: Define and structure in-house influencer teams that consistently deliver.

This training isn't about catching up—it's about setting the standard.

Most influencer courses are built for junior marketers and focus on basic execution. This isn’t one of them. This is a strategic leadership training, created for CMOs and senior brand leaders ready to drive influencer marketing as a core growth function.

Yes, it includes execution—but not at a beginner level. You’ll learn how to build advanced influencer workflows, write briefs that deliver business results, negotiate creator partnerships for long-term value, and operationalise ROI measurement across markets. You’ll also master the internal processes needed to manage complex campaigns, including governance, budget allocation, legal compliance, team structuring, and how to align influencer work with wider brand, media, and innovation roadmaps.

It’s co-created with leading creators, backed by real-world campaign experience, and shaped with insight from trend forecasting experts—so you don’t just perform today, you anticipate what’s next in the creator economy.

This is the training that sets marketing leaders apart.

Pricing depends on your format and team size. The virtual course is offered as a per-seat licence. The in-person workshop is priced per team and includes bespoke strategy sessions. Submit a request for a custom proposal aligned with your business needs.

Yes. The training is available in two distinct formats, depending on your needs. The virtual course is designed for individual senior marketers—ideal for CMOs, Marketing Directors, or Heads of Brand looking to upskill with maximum flexibility.

The in-person executive workshop is tailored for senior marketing teams—for example, aligning your CMO with all regional or market-level Marketing Directors. These sessions are private, strategic, and include direct brand application, live creator Q&As, and hands-on planning.

This program is not intended for junior team members. It’s built exclusively for marketing leadership ready to lead influencer strategy at the highest level.

Absolutely. The in-person executive workshop can be held at your HQ or an off-site venue.

The virtual program includes 9 concise, high-impact modules and can be completed entirely at your own pace. The total content time is around 6 hours, making it easy to integrate into a busy schedule without disruption.

The in-person executive workshop is delivered in a single day and includes tailored pre-work and post-session resources to drive immediate strategic implementation across your team.

Efficient. Strategic. Designed for executive timeframes.

This training doesn’t replace your agency—it makes you a better client and a stronger leader. It helps you set better briefs, negotiate smarter, assess performance rigorously, and align agency work with business KPIs. Many brands use this training to bring clarity and structure to fragmented agency efforts.

You’ll gain systems that allow you to scale influencer efforts without wasting budget, build internal alignment, and connect spend to measurable business outcomes. Most teams see immediate impact in how they brief, measure, and negotiate—with better results and stronger creator relationships.

Influencer marketing is evolving fast—with AI-generated content, social commerce, and creator-led brands changing the game. This program is future-facing, developed with trend forecasting experts and built to help you lead the next wave of creator innovation—not just react to it.

Yes. One of the unique features of this program is direct access to leading creators, either through live sessions (in-person workshop) or exclusive video interviews (virtual course). You’ll hear exactly what creators need to do their best work—and how to build long-term, strategic partnerships.

This training is ideal for brands already investing in influencer marketing but lacking a scalable system. Whether you're in CPG, luxury, beauty, tech, or lifestyle, if you're managing multiple campaigns across teams or markets, this training is designed to help you lead with clarity and confidence.

This is not a technical how-to or a beginner's overview. It’s a senior-level strategic framework with real-world execution systems. If you're already managing or overseeing influencer work and want to optimise for scale, performance, and future-readiness—this is the right level.

This program is built from real-world experience across global campaigns—not theory. It’s been tested with Fortune 500 brands, high-growth startups, and leading agencies. What you learn is practical, implementable, and proven to improve clarity, performance, and ROI across teams.